Dietrich Mateschitz net worth: Dietrich Mateschitz is an Austrian entrepreneur who has a net worth of $8.1 billion dollars. Dietrich Mateschitz is the richest person in Austria thanks to his wildly successful drink Red Bull. Born in Sankt Marein im Mürztal, Styria, Austria, Dietrich Mteschitz, earned a degree in Marketing from the Vienna University of Economics and Business Administration. He spent ten years completing his degree, and just after graduation, he began working for Unilever. After a few years at Unilever, marketing detergent, he began working at Blendax. While at Blendax, he was introduced to a drink called, "Krating Daeng". In the mid 80s, he turned "Krating Daeng" into what we now know as, "Red Bull Energy Drink". He brought in two partners from Thailand, and launched "Red Bull" in 1987, in Austria. Within a few years, it had gone global, spurred by his expertly designed and aggressive marketing campaign. He now splits his time between his home in Salzburg, Austria, and the island he owns near Fiji. He also owns a Formula-1 racing team, a Formula-1 racing circuit, and two separate football clubs.