What Is Daria Werbowy's Net Worth?
Daria Werbowy is a Ukrainian-Canadian model who has a net worth of $30 million. Daria Werbowy is best known as the spokesperson for Lancôme.
Werbowy was 5'11" tall by the time she was fourteen years old. Sporting a mouth full of braces, Daria won a national model contest at the age of fourteen. Signing with Elite Model Management, she booked work in Canada, but she had a hard time breaking into international bookings and divided her time between London and Greece.
After eight months, Werbowy decided to return to Canada and gave modeling one final shot as a means to pay for art school. She went to New York to meet with her agent, and the next day, Daria signed an exclusive contract with Prada. Since then, she has worked for such fashion brands as Yves Saint Laurent, Gucci, Valentino, Hermès, Versace, and Chanel amongst others.
In July 2007, Werbowy was named by Forbes as the ninth-highest-earning model in the world with $3.5 million in earnings between June 2006 and June 2007. Daria left the world of modeling in 2016, but she returned in 2023 to star in a Gucci campaign.
Career Earnings
Daria Werbowy Career Earnings | |
2004 | $3,500,000 |
2005 | $2,000,000 |
2006 | $3,500,000 |
2007 | $3,500,000 |
2008 | $3,800,000 |
2009 | $4,500,000 |
2010 | $4,500,000 |
2011 | $4,500,000 |
2012 | $3,500,000 |
2013 | $3,000,000 |
2014 | $3,000,000 |
2015 | $4,500,000 |
2016 | $4,500,000 |
2017 | $4,500,000 |
Total: | $52,800,000 |

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Early Life
Daria Werbowy was born on November 19, 1983, in Kraków, Malopolskie, Poland. She comes from an ethnic Ukrainian family, and she has two siblings. Daria's family moved to Mississauga in Toronto, Canada, when she was three years old. In 2023, Werbowy spoke to Interview magazine about her childhood, stating, "I was really quiet and shy. The thought of attention made me want to hide in a closet. I wasn't a kid who liked attention. I liked solitude and I still kind of do. I go through spurts where I love being around people and I want to be loud, but mostly I don't mind being alone. When I was a kid, I was always around boys. I was always trying to keep up with boys—skateboarding and snowboarding. If my brother was mowing the lawn, I had to mow the lawn. If my brother was using a hammer, I needed to use a hammer. I've always been a little bit of a feminist." She also said in the interview, "My family's history through the World Wars is really heavy. The fact that my parents got over to Canada is kind of amazing in and of itself. Had they not immigrated when I was a child, I probably would have never been doing what I'm doing today."
Career
Werbowy was a tomboy growing up and had never considered modeling, but strangers often suggested that she should try it. At the age of 14, 5'11" Daria signed with Susan J. Model & Talent Management in Toronto, and she subsequently won a national modeling contest. She later switched to Elite Model Management, and though she was hired for many prominent bookings in Canada, she didn't have much international success. Due to the terrorist attacks in New York on September 11, 2001, several of Werbowy's modeling jobs were canceled, so she decided to look for modeling work in Europe. She didn't have much luck there, so she went back to Canada eight months later, and she decided to give modeling one last shot since she needed money to pay for her art school education. She told The Daily Telegraph in 2009, "I returned to New York, met my agent and the next day I had an exclusive deal with Prada. From then on, it was all a bit of a blur." Daria's career flourished after Elmer Olsen, Elite Toronto's head scout, started his own agency, and she followed him there. She established an international career within a few years under IMG Models' guidance.
No other model has opened and closed more shows in one season than Werbowy has, and during her first season, she graced the cover of Vogue Italia three times and starred in Prada's Fall/Winter ad campaign. In 2005, she signed with Lancôme after a bidding war between the cosmetics/fragrance company and Victoria's Secret. Daria has appeared in the International editions of magazines such as Elle, W, Allure, Harper's Bazaar, and Glamour and in ad campaigns for Gucci, Chanel, Prada, Louis Vuitton, Celine, Hugo Boss, Yves Saint Laurent, Versace, Valentino, Jean Paul Gaultier, Tiffany & Co., Bloomingdale's, H&M, and more. She has walked the runway for numerous fashion brands, including Dior, Givenchy, Gucci, Chloé, Marc Jacobs, Prada, Versace, Louis Vuitton, Ralph Lauren, Dolce & Gabbana, Chanel, Calvin Klein, Oscar De La Renta, Hermès, and Stella McCartney. Werbowy was featured as one of the "Models of the Moment" on the September 2004 cover of the American edition of Vogue. In 2008, she released a makeup collection with Lancôme for Sephora, with proceeds going to a charity for underprivileged youth in Brazil. In 2009, Vogue Paris included Daria on its list of the top models of the 2000s. In 2016, she retired from modeling to pursue other interests, and in 2018, Vogue published the article "15 Reasons Why Daria Werbowy Remains the Ultimate Model Muse." Daria returned to modeling in 2023 to appear in a Gucci campaign by new creative director Sabato de Sarno.
Personal Life
An avid sailor, Daria spent three months sailing across the Mediterranean Sea and the Atlantic Ocean in 2008. Three years later, she went on a two-month expedition around Central America. She told Interview magazine, "I grew up in a sailing family. My dad lived for sailing, and when we moved to Canada when I was a child, he really wanted us to learn. He found a junkyard boat and restored it, and it was his dream to sail across the Atlantic. So we did. It all came true. We had some funny issues along the way—like, not enough fuel at one point. It was one of the best experiences of my life. I would do it again in a heartbeat and I will."
Honors
In 2008, Daria received a star on the Canada's Walk of Fame in the "Arts & Entertainment" category. She was the second model to be inducted; Linda Evangelista received her star in 2003.