Tony Toutouni Net Worth

What is Tony Toutouni's net worth?

Tony Toutouni is an Iranian-American businessman and social media personality who has a net worth of $75 million. Tony Toutouni reportedly earned his first fortune from a nightclub in Hollywood. He then invested in car dealerships, restaurants, and other bars. In recent years, he has become known for flaunting an extravagant, jet-set lifestyle on social media, much like Dan Bilzerian.

Early Life and Background

Tony Toutouni was born on April 4 in Iran, where he spent his early childhood. His family fled the country in the aftermath of the 1979 Islamic Revolution and eventually settled in the United States. They first lived in Kansas City, Missouri, where Tony's father worked as a news broadcaster for an Iranian TV station and his mother pursued a PhD. When Tony was about seven years old, the family relocated to Los Angeles, California. Growing up in L.A., Tony showed an entrepreneurial streak from a young age – he worked as a car stereo salesman in his teens, saving money and learning sales skills before striking out on his own in business.

Entrepreneurial Ventures

Toutouni's business career took off when he was still a teenager. At 19 years old, he managed to purchase a nightclub in Hollywood, entering the competitive West Coast nightlife scene at a very young age. The club became a success, giving Tony an early taste of wealth. He soon sold that first nightclub for a profit and bought another, using the proceeds to expand his business portfolio. Over time, Toutouni branched out into various ventures: he has owned or invested in luxury car dealerships, restaurants, and real estate properties in the Los Angeles area.

Diversifying further, Tony even dabbled in telemarketing – at one point owning a company that sold hair products online and appeared in late-night TV infomercials. However, real estate became one of his primary focuses; he would buy and resell properties for profit, a strategy that significantly boosted his wealth. By repeatedly flipping businesses and properties, Toutouni amassed a considerable fortune and claimed to have "retired" by his late twenties, financially set for life.

Social Media Fame and Lifestyle

In the mid-2010s, Tony Toutouni turned his attention to social media and cultivated an image as an Instagram bon vivant. Under the username "@Lunatic_Living," he began sharing snapshots of an outrageously opulent lifestyle, quickly attracting millions of followers. His Instagram feed famously features private jets, luxury yachts, fast cars, stacks of cash, and scantily clad women, all presented as part of his daily life. Toutouni's fleet of exotic automobiles alone – including Rolls-Royces, Bentleys, Lamborghinis and more – is worth over $1.5 million. He often poses with these supercars or aboard chartered jets, broadcasting a "living large" persona that blurs the line between aspiration and excess.

One of Toutouni's signature antics on Instagram is flashing his middle-finger salute in photos as a provocation to "haters." He has even claimed to insure his middle finger for $7 million and adopted an image of an upraised middle finger as the logo for some of his ventures. This brash, unfiltered content – from popping champagne over piles of money to partying with models – earned Tony a reputation as a "King of Instagram" playboy. He has been compared to fellow Instagram millionaire Dan Bilzerian, with whom he's friends. By unabashedly showcasing a lifestyle of extreme wealth and hedonism, Tony Toutouni became an online celebrity in his own right, frequently featured in tabloids and gossip columns for his wild posts and self-indulgent quotes.

Controversies

Toutouni's over-the-top behavior has unsurprisingly stirred controversy over the years. The media has often labeled him a shameless womanizer for the way he displays women as props in his photos, and his provocative stunts have drawn criticism. In 2018, he became embroiled in a bizarre legal dispute that made headlines worldwide. Tony filed a $1.5 million lawsuit against an Instagram model, Deyana Mounira, accusing her of sexually arousing his dog, "Hef," during a photo shoot at his home. According to the lawsuit, the model allegedly fondled and gyrated with the dog in a manner that Toutouni found inappropriate, especially after he claims he warned her not to post any videos of the incident. The model, however, denied wrongdoing and fired back with her own allegations – she said Toutouni had actually encouraged his dog to hump her and orchestrated the scene, then later harassed her when she refused to stay silent. This outrageous "dog lawsuit" became a viral news story due to its unusual nature, with many observers debating whether it was a genuine grievance or an attention-grabbing stunt.

Apart from that incident, Toutouni has occasionally had content removed or faced backlash on social platforms for violating community standards, given the explicit and edgy material he posts. His unabashed motto – "I made a lot of money so I can carelessly enjoy my life while pissing everyone off" – reflects the freewheeling attitude that both attracts fans and invites detractors.

Personal Life

Despite his playboy persona, Tony Toutouni has taken steps toward settling down in his personal life. In June 2016, he shocked his followers by announcing his engagement to his longtime girlfriend Juliann "Julz" Nicole, a Los Angeles real estate agent and model. Tony reportedly proposed with a lavish 7.4-carat diamond ring.

Given Tony's prior public statements denouncing marriage and bragging about sleeping with countless women, this engagement was unexpected. In fact, he reportedly lost around 35,000 Instagram followers immediately after revealing his engagement, as some disillusioned fans unfollowed the once-avowed bachelor.

Since then, Tony and Julz have had an on-and-off relationship, but they have generally remained together. As of recent updates, they are still engaged, though no wedding has been officially announced. The couple often appears together in social media posts, showcasing a life of luxury vacations and expensive nights out. Tony has said that falling in love made him rethink his priorities, noting that even with "all the money in the world" and endless casual flings, finding a true partner brought a kind of happiness that he couldn't buy. Still, true to form, he couldn't resist advising his male followers to "have all the fun you can…sleep with as many women as you can, but don't ever lose true love when you find the one."

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