Lil Pump Signs Record Deal Worth $8 Million Up Front

By on March 20, 2018 in ArticlesCelebrity News

Lil Pump may have just pulled off one of the most lucrative contract do-overs in recent music-industry history.

Less than a year ago, the then-16-year-old rapper signed a record deal with Warner Bros. Records that reportedly paid him a $345,000 advance for his debut album. Today, at the age of 17, he's back with Warner under a new agreement that reportedly pays him an astonishing $8 million advance for a single project.

That's more than 23 times his original advance.

And the only reason Lil Pump got the opportunity to renegotiate in the first place is because Warner apparently made one extremely expensive mistake when it signed him the first time around.

Lil Pump, whose real name is Gazzy Garcia, signed with Tha Lights Global and Warner Bros. in 2017 when he was just 16 years old. According to details of that original contract, Pump received a $345,000 advance for his self-titled debut album and was entitled to a 15% royalty.

The agreement reportedly envisioned as many as five albums, each containing at least 14 tracks. Advances for future albums could have ranged from roughly $200,000 to as much as $500,000 by the fifth project. Pump also reportedly received a share of certain merchandise revenue.

Not a bad deal for a teenager who had built his following largely through SoundCloud.

Then "Gucci Gang" happened.

Pump's self-titled debut album was released in October 2017 and debuted at #3 on the Billboard 200, generating 46,000 equivalent album units in its first week. "Gucci Gang" became an even bigger phenomenon, climbing all the way to #3 on the Billboard Hot 100.

Suddenly, the kid Warner had signed for a $345,000 advance was one of the hottest young rappers in America.

There was just one problem for Warner.

Because Pump was a minor when he signed his contract, the agreement needed special handling to prevent him from later disaffirming it. Record labels can ask a California court to approve entertainment contracts involving minors, which can make those agreements binding despite the artist's age.

Warner apparently never obtained that approval.

In December, high-powered entertainment attorney John Branca, whose client list has included the Michael Jackson estate, Aerosmith and other major music acts, sent Warner a letter on behalf of Pump's team arguing that the contract was invalid because Pump had been a minor when he signed it and the agreement had never been certified by a court.

By January, Pump was effectively a free agent.

And his value had changed dramatically since the first Warner deal.

Reports quickly emerged that labels were discussing offers in the neighborhood of $8 million to $12 million, possibly even higher. Gucci Mane publicly expressed interest in signing him, telling Pump to name his price. DJ Khaled also met with the rapper as speculation swirled over where he might end up.

Pump himself wasn't exactly shy about his asking price. In January, he told TMZ he wasn't interested in meeting with anyone who wasn't talking about at least $15 million.

Ultimately, he ended up right back where he started: Warner Bros.

Except this time Warner had to pay a whole lot more.

According to TMZ, the new agreement calls for an $8 million advance. It also reportedly includes payments of $9,000 in the first contract year, $12,000 in the second and $15,000 annually during years three through seven.

Those relatively tiny annual payments look downright bizarre sitting next to an $8 million advance, but the really important part of the agreement is the royalty structure.

TMZ reports that Pump can receive a 14% royalty in the United States, with certain provisions reaching as high as 66% depending on the format.

One important clarification: an $8 million record advance should not be confused with earning $8 million in profit. Recording advances are generally recoupable, meaning the label gets to recover that money from the artist's share of future record royalties before the artist starts receiving additional royalty checks. Taxes, management fees, legal fees and other expenses can also take significant bites out of what ultimately ends up in an artist's bank account.

Still, an $8 million advance for a 17-year-old rapper is an extraordinary payday.

Jared Siskin/Getty Images

There was initially some confusion about exactly how long Warner had locked Pump down. TMZ's report describes a contract structure extending across seven years, which led many outlets to characterize the agreement as a seven-year deal.

Pump quickly pushed back on that interpretation.

After news of the deal broke, he told his followers:

"I got $8 million for one project, and that's it!"

He subsequently celebrated the agreement on Instagram by describing it as "$8 mil 1 project" and promoting his forthcoming "Harverd Dropout."

Warner's own announcement appears consistent with Pump's characterization. Rather than announcing a seven-album or seven-year exclusive arrangement, the company said its renewed partnership with Pump clears the way for the release of his next album.

Warner Bros. Co-Chairman and COO Tom Corson said the label was thrilled to continue working with Pump and predicted that the next chapter of their relationship would be even bigger than the first.

Dooney Battle, CEO of Pump's management company Tha Lights Global, said he recognized Pump's star power from their first meeting and believed the rapper could lead the generation of artists breaking through SoundCloud and YouTube.

Because Pump is still only 17, there is one more crucial difference between this agreement and the first one: this time, paperwork for the new contract has reportedly been submitted to a judge for ratification.

You can understand why Warner would want to make absolutely certain that box gets checked.

The first time Warner signed Lil Pump, it reportedly cost the label $345,000 up front.

Then Warner watched him produce a #3 album and a #3 single while signed under that deal.

And because of one legal technicality that apparently wasn't handled properly, Warner had to come back less than a year later and reportedly put $8 million on the table to keep him.

Not bad for a 17-year-old.

And probably one very memorable lesson for Warner Bros.' legal department.

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