Hulk Hogan's Florida Mansion Hits The Market With $11 Million Asking Price

Hulk Hogan's longtime beachfront home in Clearwater, Florida, is heading to the open market, offering a rare look at one of the most valuable assets left behind by the wrestling icon. The five-bedroom Gulf-front property is scheduled to list for $10.98 million, a figure that reflects both its prime location and the dramatic rise in Florida luxury real estate over the past decade.

Hogan, whose real name was Terry Bollea, purchased the home in 2012 for $3.3 million, making the listing price a potential seven-figure windfall for his estate. If the house sells anywhere near asking, it would represent more than $7.5 million in appreciation before fees, taxes, and renovations. That kind of return places Hogan squarely among the celebrities who benefited enormously from buying high-end Florida real estate before the post-pandemic boom.

The sale comes months after Hogan died in July at age 71. While his public legacy is tied to sold-out arenas, pay-per-view spectacles, and decades of merchandise sales, the Clearwater home reflects a quieter and more financially conservative phase of his life, far removed from the excess of his wrestling peak.

The Clearwater Beach Property

The home is located at 1040 Eldorado Avenue, directly on the Gulf of Mexico. The 5,400-square-foot residence includes five bedrooms, five and a half bathrooms, and a large covered outdoor living area designed around ocean views. A heated pool and spa sit just steps from the sand, offering unobstructed sunset views across the water.

Built in 2009, the house features teak, marble, and natural stone floors, along with a private elevator. Listing photos highlight a dramatic dual-staircase entry and expansive glass walls that emphasize indoor-outdoor living over raw square footage.

When Hogan bought the Clearwater home in 2012, it marked a deliberate downshift in lifestyle. He had just sold a massive 12,000-square-foot mansion in nearby Belleair, located along the Intracoastal Waterway, for $6.2 million. The Clearwater purchase cost roughly half that amount and traded size for location, prioritizing beachfront access over sheer scale.

That decision looks especially savvy in hindsight. Clearwater Beach has extremely limited oceanfront inventory, and demand for luxury coastal homes in Florida has surged over the past decade. Hogan's purchase price now appears to have been a textbook example of buying prime real estate before a major market run-up.

The property is being listed by Martha Thorn of the Thorn Collection at Coldwell Banker Realty. At $10.98 million, it sits near the top of the Clearwater residential market, but comparable Gulf-front homes in Florida have increasingly pushed into eight-figure territory.

Estate Matters After Hogan's Death

The home sale is unfolding as Hogan's family has retained a law firm to investigate whether the hospitals and doctors who treated him prior to his death committed medical malpractice. That inquiry is separate from the listing but adds complexity to the broader handling of his estate. At the time of his death, we estimated Hulk Hogan's net worth at $25 million. That number included a roughly $8 million estimate for the value of his home.

For now, the Clearwater beach house stands as a tangible reminder of how Hulk Hogan lived long after the crowds thinned. It is less about spectacle and more about timing, location, and a real estate bet that paid off in a very big way.