What is Leonid Radvinsky's net worth?
Leonid Radvinsky is a Ukrainian-American internet tycoon who has a net worth of $7 billion. Leonid Radvinsky earned his fortune as the owner of OnlyFans, the wildly successful creator-focused subscription platform. Since acquiring the UK-based service in 2018, Radvinsky has overseen its transformation into a dominant force in the creator economy, delivering unprecedented payouts to both himself and creators.
In 2024, the company generated subscriber payments of $7.2 billion. That year, the company paid $5.8 billion to creators while taking a 20% cut for itself. With only 46 employees, the platform earned $1.4 billion in revenue and pre-tax profits of roughly $684 million, enabling Radvinsky to extract a record $701 million in dividends ahead of ongoing sale negotiations. That's the same as making $1.9 million PER DAY in 2024, and it brought his total dividend payments between 2020 and 2024 to around $1.8 billion.
Amid heightened regulatory scrutiny, OnlyFans has diversified into non-adult content through its OFTV service and fortified trust and safety measures. Radvinsky's fortune has surged in tandem with the company's profitability, with recent estimates placing his net worth at more than $7 billion, nearly double from the previous year.
Early Life and Education
Leonid Radvinsky was born in Odesa, then part of the Ukrainian SSR, and emigrated with his family to the Chicago area as a child. His father, Savely, reportedly earned a decent income of his own through real estate and business dealings, though it has been alleged that his capital came from murky post-Soviet ventures in Ukraine.
Radvinsky graduated summa cum laude with a degree in economics from Northwestern University in 2002. Long before that, he was a self-taught programmer and webmaster. At just 15, he helped run a fan site for the video game "X-COM: Apocalypse." That technical talent and early fascination with digital marketplaces became the foundation for his entrepreneurial career.
Early Internet Ventures
In 1999, Radvinsky incorporated Cybertania Inc., registering hundreds of domains tied to pornography and adult password sharing. Sites like Password Universe and Ultra Passwords offered access to adult content, often marketed with phrases suggesting hacked or illicit material. Some domain names, such as websyoungest.com, pushed the boundaries of legality, though investigators later concluded the sites were mostly designed to funnel traffic to affiliates and generate commissions.
These ventures were enormously profitable. One lawsuit filing claimed a single password-sharing site generated $5,000 per day. At the same time, they drew scrutiny. Microsoft and Amazon both sued Radvinsky in the mid-2000s for deceptive spamming and impersonation, cases that were quietly settled out of court. Within the adult industry, he was widely believed to have started as a hacker, though he has never faced criminal charges.
MyFreeCams
In 2004, Radvinsky founded MyFreeCams, which became one of the largest live-streaming adult cam sites in the world. At its peak, it processed hundreds of millions of dollars annually and turned Radvinsky into a multimillionaire. Known to models and users by his handle "AdminLeo," he cultivated a mysterious public profile, banning photos of himself and rarely speaking on record.
MyFreeCams was not without controversy. For years, it advertised on Chat Avenue, a chatroom site where users as young as 13 could enter "boys," "girls," or "teens" rooms. Critics later accused the ads of blurring dangerous boundaries.
Banks, too, flagged MyFreeCams repeatedly. From 2009 onward, major institutions filed Suspicious Activity Reports noting offshore transfers, "layering" of payments between U.S. accounts, and routing funds through processors in places like Curaçao and Belize. While no criminal charges emerged, the pattern of scrutiny followed Radvinsky into his later ventures.
Acquiring and Scaling OnlyFans
By the mid-2010s, interest in MyFreeCams was waning, and Radvinsky sought a new flagship business. In 2018, he acquired 100% of Fenix International, parent of OnlyFans, from its founders Tim and Guy Stokely. The Stokelys founded OnlyFans just two years prior, using a $12,500 loan from their father. Leonid's 2018 purchase price has never been officially confirmed, but it was rumored to be $30 million. At the time, OnlyFans generated less than $100 million in gross revenue.
Under Radvinsky's ownership, the platform evolved into a cultural phenomenon. Creators kept 80% of their earnings—far higher than on MyFreeCams—while OnlyFans took a 20% cut. Growth accelerated during the COVID-19 pandemic, when millions turned to the platform either to earn or to consume content. By 2020, gross revenue hit $2.2 billion.
Celebrities such as Cardi B, Blac Chyna, Tyga, and Bhad Bhabie joined, further cementing OnlyFans' status as a mainstream pop-culture force. And while the annual OnlyFans income made by some celebrities, like Blac Chyna, was dramatically overestimated, there's no question some creators are making enormous fortunes off the platform. Bhad Bhabie, aka Danielle Bregoli, joined OnlyFans soon after turning 18 and earned $1 million in her first six hours on the platform. According to receipts shared by Danielle herself, between April 1, 2021, and July 11, 2024, she grossed $71.3 million on OnlyFans, with net earnings of $57 million. Another model, Sophie Rain, netted $43 in her first year on the platform and over $75 million to date.
Business Growth and Payouts
By 2024, OnlyFans had become one of the fastest-growing creator platforms in the world. Subscriber payments climbed to $7.2 billion, with $5.8 billion going directly to creators. The company recorded $1.4 billion in revenue and $684 million in pre-tax profits. Despite its massive size, OnlyFans employed just 46 people worldwide.
In the last few years alone, Radvinsky has personally reaped extraordinary dividends. In the 2024 fiscal year, he collected $497 million, followed by an additional $204 million shortly after year-end, bringing his total payout to $701 million. Between 2020 and the end of 2024, he paid himself $1.7 billion in dividends.
Here's how the company's revenue and profit have grown under Radvinsky's ownership:
- 2019: $304 million in gross revenue, $7 million profit
- 2020: $2.2 billion in gross revenue, $60 million profit
- 2021: $4.8 billion in gross revenue, $464 million profit
- 2022: $5.6 billion in gross revenue, $525 million profit
- 2023: $6.6 billion in gross revenue, $649 million profit
- 2024: $7.2 billion in gross revenue, $684 million profit
Here are Leonid's annual personal dividends:
- 2021: $284 million
- 2022: $338 million
- 2023: $472 million
- 2024: $701 million
That's nearly $1.8 billion in cash in just four years.
Strategic Positioning and Sale Prospects
Although its core market remains adult content, OnlyFans has expanded into other areas such as fitness, cooking, comedy, and lifestyle through its OFTV streaming app. The company has also invested heavily in facial recognition, age verification, and trust and safety tools to satisfy tightening regulations in the UK and Europe.
In early 2025, rumors swirled that Radvinsky was engaged in talks to sell a majority stake in the business. Investment firms, including The Forest Road Company, have reportedly expressed interest, and discussions with additional investors, including British billionaires David and Simon Reuben, have been reported. The deal could value OnlyFans at as much as $7–8 billion, cementing Radvinsky's position as one of the most financially successful entrepreneurs in the digital economy.