Steve Robinson on Pre-Roll Ads You Can Fast Forward

In clever piece of technology, the Los Angeles-based software firm Panache created an ad solution which allows visitors to fast forward, sort of.

Although the ad goes much faster, the images and super fast sound track provide the commercial message.

We spoke with Panache CEO Steve Robinson about the new format and how it actively engages viewers.

URL: http://www.celebritynetworth.com/video/steve-robinson-on-pre-roll-ads-you-can-fast-forward-516902010/

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