Jane Goldman on Chow's Short Video Format
Jane Goldman, editor in chief of CHOW, the CBS Interactive food site, is finding success with instructional videos as short as 30 seconds. Daisy Whitney interviewed Goldman at Beet.TV's roundtable in San Francisco last month. Half joking, she told Daisy that CHOW keeps its online video clips short because she has a short attention span. "You can say so much in 30 seconds...there's no need to stretch it out over minutes." Goldman talked about CHOW's online video segment "You'