How the Sims 3 Was Created


Description

With over 100 million units sold, The Sims is certainly one of the most significant franchises in the history of interactive entertainment through attracting a broad and diverse world of players and online communities. This year EA launched the next generation of its flagship game, The Sims 3, which builds on the real-world experiences its players provide. During this session, Ben Bell, Executive Producer of The Sims 3, talks about the initial designing steps in the development of the game.

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