What is Cindy Crawford's Net Worth?
Cindy Crawford is an American model and businesswoman who has a net worth of $400 million. That is a combined net worth with her husband, tequila entrepreneur Rande Gerber. Rande is a highly successful entrepreneur who co-founded Casamigos tequila with George Clooney. Cindy and Randy have been married since 1998 and have two children. On her own, Cindy's fortune would easily top $200 million.
Cindy Crawford is one of the most successful and recognizable models in history, a defining face of the supermodel era who transformed fashion stardom into a long-term business empire. Rising to global fame in the late 1980s and early 1990s, Crawford became synonymous with glamour, athletic beauty, and mainstream appeal. Her distinctive look, highlighted by her trademark beauty mark, helped her dominate runway shows, magazine covers, and advertising campaigns at a time when models crossed over into true celebrity status. Unlike many of her contemporaries, Crawford successfully leveraged her fame into television hosting, film appearances, endorsement deals, and entrepreneurial ventures that extended well beyond traditional modeling.
Over the course of her career, she appeared on hundreds of magazine covers, represented some of the world's most valuable luxury and consumer brands, and built businesses that remained profitable long after she stepped back from full-time modeling. Crawford's career is frequently cited as the blueprint for how models can evolve into brand builders and executives, not simply faces for hire. Her longevity, financial success, and ability to adapt across decades place her in a rare category of fashion figures whose influence spans both culture and commerce.
Early Life & Education
Cynthia Ann Crawford was born on February 20, 1966, in DeKalb, Illinois. She grew up in a working-class household and was an academically strong student, graduating as valedictorian of her high school class. Crawford initially planned to pursue a conventional professional career and earned a scholarship to Northwestern University, where she studied chemical engineering. While in college, she was discovered by a modeling agent, a moment that altered her trajectory entirely. After weighing the opportunity against her academic path, Crawford ultimately left Northwestern to pursue modeling full time, a decision that quickly proved transformative.

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Rise of a Supermodel
Crawford's modeling career accelerated rapidly in the late 1980s as she began landing major editorial work and runway bookings. By the early 1990s, she was one of a small group of models whose names alone could sell magazines and products. She became a fixture on the covers of top fashion publications and was in constant demand from designers and photographers. Crawford's appeal extended beyond high fashion, making her especially valuable to mainstream advertisers looking to bridge luxury and mass markets.
Her role in shaping the public image of the modern supermodel peaked during the early 1990s, when she regularly appeared alongside peers like Naomi Campbell, Linda Evangelista, and Christy Turlington. During this period, Crawford became one of the highest-paid models in the world, commanding fees that were unprecedented at the time.
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Television, Film & Media Presence
Crawford expanded her reach beyond print and runway work through television and film. From 1989 to 1995, she hosted MTV's "House of Style," a role that significantly broadened her visibility and helped define fashion television for a generation. The show made her a familiar presence in American households and reinforced her image as both aspirational and accessible.
She also appeared in films including "Fair Game" and made numerous guest appearances on television. While acting was never her primary focus, these projects contributed to her crossover appeal and helped solidify her status as a pop-culture figure rather than a niche fashion star.
Endorsements & Commercial Success
Crawford's endorsement portfolio is one of the most lucrative in modeling history. Over the years, she served as the face of major brands including Pepsi, Revlon, Omega, and Versace. Her long-running relationship with Pepsi, in particular, produced some of the most iconic advertising campaigns of the 1990s and helped elevate her global profile.
Unlike many endorsement deals that are short-lived, Crawford's partnerships often lasted for years, reflecting her reliability and broad consumer appeal. These contracts generated tens of millions of dollars over the course of her career and laid the financial foundation for her later business ventures.
Business Ventures & Entrepreneurship
Crawford proved to be an early and savvy entrepreneur. In the late 1990s, she launched a series of fitness videos that became massive sellers during the home-workout boom, introducing her to an entirely new audience. She later co-founded the beauty brand Meaningful Beauty, which focused on skincare products inspired by her personal routine and developed in partnership with cosmetic experts. The brand became a long-running success, particularly through direct-to-consumer sales channels.
In addition to beauty, Crawford has been involved in furniture, home goods, and lifestyle branding, consistently favoring businesses that aligned with her image and personal interests. These ventures allowed her to maintain steady income and relevance long after stepping away from full-time modeling work.

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Real Estate
Cindy and Rande own or have owned a number of extremely impressive properties over the decades. Some notable examples include:
In 1998, Rande and Cindy paid $1.85 million for their first oceanfront Malibu home. They listed this home for sale in 2019 for $7.5 million. Before listing it for sale, they had been renting this home for $45,000 per month.
In 1999, the Crawford-Gerbers paid $4.8 million for a massive oceanfront property in Malibu. In 2015, they paid a mouth-watering $50.5 million for the two-parcel property next door to create a 6-acre compound. In 2018, they sold half of the property for $45 million. Here is a video tour of that property from when it was listed:
In 2017, they paid musician Ryan Tedder $11.625 for one of his Beverly Hills mansions.
They previously owned a mansion in the uber-exclusive El Dorado Golf & Beach Club community in Los Cabos, Mexico. Rande's tequila partner George Clooney, owned the house next door. In April 2016, a Mexican billionaire paid $100 million to buy both homes at once, $50 million a pop.
They previously owned a 23-acre property in the hills above Malibu that, at one time, was a kid's camp. They bought the property in 2014 for $6 million, spent millions on upgrades and renovations, then sold it for $13.3 million in 2016.
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