Willie Geist net worth: Willie Geist is an American television personality who has a net worth of $2 million dollars. Born in Evanston, Illinois, Willie Geist, also known as William Russell Geist, grew up in Ridgewood, New Jersey, and went on to graduate from Vanderbilt University in Tennessee. He edited his college newspaper, The Vanderbilt Hustler, and then went on to a career as an editor and producer. He began his professional career in the late 90s, working as a producer/editor for CNN Sports Illustrated, a 24-hour sports channel that ultimately folded in 2002. He then went on to work for "I, Max" with Max Kellerman on Fox Sports Net, before joining "The Situation with Tucker Carlson", as Senior Producer in 2005. He began co-hosting MSNBC's morning programming from 6 to 9 in 2007, and was then given his own show, "Way Too Early with Willie Geist" in 2009. He recently became the co-host of the third hour of the "Today Show", replacing Matt Lauer.